Let’s uncover the nuances of your target market.

Marketing + Paid Media Consulting

We go beyond the expected to better understand human behavior and purchase decisions —why we do what we do.

B2C, D2C, or B2B, it’s all Human-to-human

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Marketing and Media Services

  • Target Audience + Marketing Strategy

    Exploring and understanding the human motivations behind a target demographic + preliminary tactics to reach them.

    Market Research
    Audience Segmentation+ Sizing
    Channel Planning
    Communications + Connections Strategy

    Go-to-Market Marketing

  • Media Planning + Buying

    Translating the audience into real-time opportunities with budget recommendations and anticipated goals for projected results.

    Budget + Goal Recommendations
    Audience Targeting
    Vendor + Tactic Recommendations
    Investment Negotiations

    Media Planning + Buying

  • Insights + Analytics

    Translating data into actionable insights, connecting back to key performance indicators (KPIs) and success metrics.

    Tagging + Tracking Strategy
    Campaign Optimizations
    Performance Reporting Insights
    A/B Testing
    Vendor/Partner Accountability

    Insights + Analytics

Client Feedback

  • She is a blend of creative, strategy, data insights and getting it done. Lindsey brings a special skillset in understanding people -- why we do what we do (I know, get in line for her counsel in work and life).

    Start-Up CEO and Veteran PR Exec

  • "Lindsey was excellent. A total pro, accountable, timely and comprehensive. And she's an absolute expert media planner."

    Digital Agency CEO